All About The Details
• Public Relations •
A two pronged attack
We build credibility with drinks geeks and recruit a wider consumer base in the USA & UK
We develop brand building communication plans for spirits brands looking to launch into the UK or USA, or those looking to scale up from specialist retailers to national distribution, state by state or one market at a time.
Through personal connections and rich storytelling, we help recruit new consumers and ensure credibility with the key opinion leaders that matter.
We’re targeted, we generate coverage that counts in consumer lifestyle and drinks enthusiast media and social media in the USA, UK and internationally.
• EVENTS •
Have You Been Experienced?
We create memorable brand experiences that allows your spirit to shine
Getting your liquid to lips is a crucial part of building any spirits brand – and making sure it’s a memorable experience is vital.
Whether you’re looking to reach bartenders, whisky geeks, cocktail lovers, cultural tastemakers or media and influencers – we have you covered.
There is only one chance to make a first impression, so make sure you launch right! Based on your commercial objectives, we can advise on which events matter, who to partner with, how best to show up and how to stand out and be remembered.
• Marketing •
Lift Off!
We plan smart integrated campaigns to help spirits brands launch and scale in the US & UK successfully
We take global big brand thinking and couple with a creative, entrepreneurial approach to develop an integrated marketing communications plan that delivers what you need.
We know how to build credibility, make a big impression at launch, how to maintain momentum and when and how to switch gears to continually recruit new consumers as you scale.
We work closely with brands to identify new product development opportunities and support brand advocacy efforts in the on premise.
Who We Are
BB COMMS is a spirits specialist PR & marketing consultancy in NYC & LDN that helps entrepreneurial brands launch and scale in the US and UK.
We’re based in two of the media and cocktail capitals of the world, London and New York City.
Our well-travelled team has direct experience of successful local delivery in over 10 key markets globally from the UK and Europe to the United States, the Caribbean and Mexico.
With BB COMMS you get senior counsel and senior execution with the insight, experience and connections to deliver.
What We Do
As an independent global PR & marketing consultancy:
- We support entrepreneurial spirits brands launch and scale in the US, UK and beyond…
- We help luxury spirits brands talk with integrity about their liquid credentials to a contemporary global trade and consumer audience
- We raise the profile of talented characters within the spirits industry – from founders to distillers – to showcase their expertise and category perspective
- We help build a community of advocates for a brand – in the trade, online and in the media
PR is not transactional, it’s about relationships...
Our Approach
We don’t take a cookie cutter approach to developing any activation plans and we won’t send you a copy and paste proposal without getting to know you.
The first step is always a deep dive into what makes the brand special and the people, personalities and perspectives involved, what makes the liquid sing and how it shines best.
We take a collaborative approach to developing truly integrated campaigns that support brand growth at each stage of the journey and build a community of true brand advocates along the way.
PR is not transactional, it’s about relationships – being personal, being human, being real and being in it for the long haul.
We know how to speak with integrity to the drinks geeks, how to inspire a broader consumer base with messaging that resonates, and who to speak to when. Timing is key.
Our Experience
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